Who are you? What “is” your company? What makes your business idea different? If your company’s “brand” doesn’t have a refined message and distinctive look, you won’t have the clear value proposition that stands out… Read More »8 Tips for Getting Your Brand On
Internet usage continues to grow globally. Today, more than 4.1 billion people use the worldwide web. According to the International Telecommunications Union, the number of users corresponds to 53.6% of the world’s population and continues to increase. … Read More »Why is Having a Great Website Important to Business?
A quote from Henry Ford, founder of the Ford Motor Company, illustrates the importance of marketing: “If you stop advertising to save money, you should also stop the clock to save time.” The success of a company depends… Read More »Digital Marketing – The Key for International Business
What a year 2020 has been. It does not take much to remember the main distraction in the year – COVID-19. The 2020 pandemic put the world on hold and shook up life as we… Read More »The Pros and Cons of 2020 in Business